Member since: February 03, 2017
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My resume

  • Marketing
  • Writing
  • Writing
  • Digital marketing
  • Digital marketing

More than thirty years music industry experience as a radio promotion and marketing executive. Over ten years spent in the classroom as an Adjunct Teacher, guest lecturer, conference and panel speaker, and industry consultant. Extensive background in marketing recorded music, and recording artists to the radio industry and retail consumers. Proficient at soliciting media exposure, and working with creative people in both broadcasting and the recording arts. Adept at writing proposals, estimating project needs and documenting efforts analysis. Highly effective at negotiation and problem resolution with considerable time spent selling song concepts and artistic visions. Precise attention to detail and balancing tasks on multiple platforms. Years of experience building events around tour appearances and media support, developing individual cities as keystones to record and ticket sales markets nationally. Master Lecturer. University of the Arts Philadelphia PA Teaching Recording Industry Operations and Artist Management in the Music Business, Entrepreneurship and Technology Program. The classes examine the history of record labels both nationally and in Philadelphia, colorful characters in the music business, the structure of record company departments, the marketing and promotion of music, contracts, copyrights, digital delivery and other topics in the new business frontier. In my years with CBS, daily contact and relationships with radio programmers, concert producers, club owners, record stores and artist management companies. Personal and considerable contact with an amazing and diverse roster of talent including Michael Jackson, Boston, Cheap Trick, Sade, Steve Forbert, Luther Vandross, the Clash, Living Colour, Dan Fogelberg, Stevie Ray Vaughn, Charlie Daniels Band, Ozzy Osbourne, REO Speedwagon, ELO, XTC, Heart, Kansas, George and Tammy, Gamble/Huff and many, actually hundreds, more.