Lifelong interdisciplinary artist, founder and director of the Institute of Cinematography (http://www.instituteofcinematography.com) since 1977. Virtuoso guitarist in Jazzcult, a jazz-rock fusion power trio with 13 CDs released since 1997. Consummate multimedia designer since 2001, providing creative services, including: graphic design. website design, video editing, motion graphics, 2D and 3D animation, etc. Producer of Blockbusker, a weekly cable TV series documenting the emergence of a new music renaissance by San Francisco street musicians (http://www.blockbusker.com). Developer of the Scherer System, an innovative guitar training method (http://www.scherersystems.com).
My resume
Freelance multimedia designer, musician, and teacher since 1980.