I am good at writing step by step instructions and training materials. Understanding a process well enough to explain it to others often means becoming a temporary content expert. This is my approach. I want you, the client, to be satisfied the finished product meets your needs. This requires communication and through this communication a clear understanding of expectations. For example, the content by itself is not likely to make a reader an expert. Therefore, having an understanding of how the content is to be used is impotent before writing begins. Is the project intended to be used as a reference or a guide? Will the document be part of a training program? Is the finished product needed to satisfy regulations or meet regulatory requirements? Answering these questions are a first step in shaping it.